April 2025 EV sales Tata loses ground to Mahindra and MG Motor


Electric passenger vehicle manufacturers in India have sold 12,330 units in April 2025, a strong year-on-year increase of 58 percent (April 2024: 7,783 units), which translates into an additional 4,547 EVs sold last month. That’s not all – as per Vahan retail sales statistics, April 2025 is now the new EV sales benchmark, having surpassed the previous best of April 2024, which in turn had bested April 2023 (6,039 units) and April 2022 (2,255 units) by a fair margin and reflected the growth of this zero-emission vehicle segment.

Let’s take a closer look data-driven look at the movers and shakers in the month that was.

EV sales by carmaker in April 2025
ManufacturerApril 2025 salesApril 2024 salesYoY change
Tata4,4615,172-14%
MG Motor3,4881,268175%
Mahindra3,002670348%
Hyundai68691654%
BYD350157123%
BMW12859117%
Mercedes-Benz81134-40%
Citroen48130-63%
Volvo3540-13%
Kia312241%
Porsche420-60%
Audi313-77%
Rolls-Royce11
JLR10

Tata EV sales in April 2025

4,461 units, down 14 percent YoY, 36 percent market share

April 2025 EV sales Tata loses ground to Mahindra and MG Motor

Market leader Tata Motors saw sales decline to 4,461 units, down 14 percent YoY (April 2024: 5,172 units). This meant the company’s monthly market share has plunged to a new low of 36 percent versus the 61 percent it had a year ago.  Tata continues to have the largest EV portfolio in India (for a mass-market carmaker) comprising the Nexon EV, Tigor EV, Tiago EV, Xpres-T (for fleet buyers), Punch EV and the Curvv EV. Tata Motors is likely to improve upon its April sales score in May 2025 as the almost the entire EV portfolio has massive discounts.

MG EV sales in April 2025

3,488 units, up 175 percent YoY, 28 percent market share

MG Windsor Pro launched

The MG Windsor EV five-seater has put tailwinds into JSW MG Motor India’s sales. The company’s third electric vehicle after the ZS EV and Comet, has sold over 20,000 units since its September 2024 launch and helped the company eat into Tata Motors’ market share. In FY2025, JSW MG Motor sold 30,153 units – an additional 18,472 units – and in the process doubled its e-PV share to 28 percent from 13 percent in FY2024. In sharp contrast, Tata Motors’ EV market share in FY2025 dropped by 17 percent YoY to 53 percent from 70 percent in FY2024.

In April 2025, the company posted retail sales of 3,488 units, a YoY increase of 175 percent, which sees its market share jump to 28 percent from 16 percent in April 2024. Expect the bulk of the sales to comprise the Windsor. The larger battery version, called the MG Windsor Pro, has launched today. 

Mahindra EV sales in April 2025

3,002 units, up 348 percent YoY, 24 percent market share

Mahindra BE 6 and XEV 9e

New products always pique customer interest and the much-awaited born-EVs – the Mahindra BE 6 and XEV 9e – which received over 30,000 bookings on February 14, have given a fresh charge to the company’s EV fortunes. Deliveries of the two new BEVs equipped with the larger 79kWh battery pack, which has a certified range of 682km (BE 6) and 656km (XEV 9e), commenced in mid-March 2025. However, deliveries for the lower variants will begin in the June to August period, in a phased manner, with waiting periods currently stretching to 6 months.

Of the 48,405 units sold by Mahindra in April, Vahan data reveals that EVs accounted for 3,002 units. This translates to a 348 percent YoY growth on a low year-ago base of 670 units of the XUV400. With this, April 2025 has become the best-selling month for Mahindra EVs, ahead of March 2025 (2,103 units) and October 2024 (955 units).

Hyundai EV sales in April 2025

686 units, up 654 percent YoY, 6 percent market share

Hyundai Creta Electric

The launch of the Creta Electric in mid-January 2025 has helped the Korean brand move ahead of BYD on the sales chart. The Hyundai Creta Electric and the Ioniq 5 together sold 686 units in April 2025, up 654 percent YoY on a very low year-ago base (April 2024: 91 units). As a result, Hyundai’s segment market share has risen by 5 percent to 6 percent from just 1 percent a year ago.

While the Creta remains Hyundai’s best-selling model and is also India’s No. 1 midsize SUV, the market is yet to warm up to the Creta Electric, which was expected to see four-digit monthly numbers. April (686 units) are the third highest in the first four months of this year, after March (893 units), February (773 units) and January (331 units). It is to be noted that the diesel- and petrol-engined Creta sells over 15,000 units each month.  

BYD EV sales in April 2025

350 units, up 123 percent YoY, 3 percent market share

2025 BYD Seal

BYD India, the local arm of China’s and the world’s largest EV maker, is beginning to gain traction in India. The company, which sells the all-electric Atto 3 SUV, Seal sedan, eMax 7 MPV and the Sealion 7 SUV, has clocked retail sales of 350 units last month, more than doubling its year-ago sales of 157 units. This sees its share rise to 3 percent from 2 percent in April 2024. However, March 2025, which saw 435 BYD EVs sold, was the company’s best month ever. BYD recently updated the Atto 3 and Seal for 2025.

Citroen EV sales in April 2025

48 units, down 63 percent YoY, 0.38 percent market share

Citroen eC3

Ranked seventh overall is Citroen, with only 48 units in the month, 82 fewer units than April 2024’s 130 units. The Citroen eC3 is the brand’s only EV, and it has a 29.2kWh battery pack and an ARAI-claimed range of 320km. After hitting best-ever monthly sales of 389 units in September 2024, and following it up with 257 units in October, retail sales fell sharply to 82 units in November and 78 units in December 2024. Numbers rose again in January 2025 (274 units) but have fallen sharply to 60 in February, 47 in March and 48 in April. 

Kia EV sales in April 2025

31 units, up 41 percent YoY, 0.25 percent market share

Kia EV6

Kia India has two zero-emission models on sale – the EV6 and EV9. Till September 2024, the company had only the EV6, with the even more premium EV9 arriving in October, priced at Rs 1.3 crore. In April, the company sold 31 units comprising both models, 9 more than it did a year ago. The EV6 facelift, launched at the end of March, may have helped sales in the month.

Luxury EV sales in April 2025: 253 units

BMW iX1 LWB

Compared to the trend in mass market segments, demand for luxury EVs was tepid, with sales at 253 units, down 2 percent on year-ago 257 units. As per Vahan data, four of the seven luxury carmakers saw a sales decline, as the data table depicts. 

BMW: 128 units

BMW India, the luxury EV market leader in FY2025 with sale of 1,550 units and a 47 percent market share in this sub-segment, has opened FY2026 in the same rich vein of growth. With 128 BMWs sold last month, the carmaker registered strong 117 percent YoY growth (April 2024: 59 units). This gives BMW India a luxury EV market share of 51 percent for the month, a big jump from the 23 percent it had in April 2024.

Mercedes: 81 units

Mercedes-Benz with 81 units sold in April 2025, is down 40 percent on its year-ago numbers (April 2024: 134 units) and has a market share of 32 percent, down from the 52 percent it had in April 2024. As a result, its market share has jumped to 34 percent from 20 percent in FY2024.

Volvo: 35 units

Volvo India sold 35 EVs, down 13 percent on the 40 units of April 2024. This performance sees its market share reduce to 14 percent from 16 percent a year ago.

Sales for the remaining four OEMs – Porsche (4 units), Audi (3 units), Rolls-Royce (1 Spectre) and JLR India (1 EV) – were in single digits.

In April 2025, zero-emission luxury vehicles accounted for 2 percent of the overall Indian electric passenger vehicle market (12,330 units).

Also see:

Mahindra pips Tata in retail sales to take second place in April

Royal Enfield Scram 440 sales paused due to faulty component

Tesla India plant unlikely amid global EV sales slump



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