Mini India has announced a new scheme that is meant to pass on the benefits of any reduction in the Cooper S’ price to customers. Called the Price Protection Assurance, the program is only valid on the Mini Cooper S, which is produced at the brand’s plant in Oxford, United Kingdom, and imported as a CBU to India.
- Price protection program can be availed at any Mini India dealer
- Mini Cooper S price range is Rs Rs 44.90 lakh-55.90 lakh, ex-showroom, India
- India-UK FTA could see a price reduction, hence the price protection scheme
Mini Cooper S Price Protection Assurance program explained
Cooper S buyers will receive benefits of any price reduction until 180 days after purchase
Under the program, buyers of the Mini 3-Door Cooper S will receive benefits of any price reduction until 180 days after purchase. The program is only available for a limited period, and can be availed at any authorised Mini India dealership. The Mini Cooper S is currently priced from Rs 44.90 lakh, and is available with the Classic Pack (Rs 50.45 lakh), Favoured Pack (Rs 53.40 lakh), and the Cooper S JCW Pack (Rs 55.90 lakh).
Speaking about the introduction of the scheme, Vikram Pawah, President and CEO, BMW Group India said, “Mini has always stood for innovation and a bold character. With the price protection assurance program for Mini 3-Door Cooper S, we are staying a step ahead and ensuring that customers are able to receive the full benefit of any major price reductions resulting from anticipated duty cuts. They can buy their favourite MINI today and do not have to wait longer to make the purchase decision.”
It should be noted that Mini’s press release adds that the all-electric Mini Countryman is not covered under the offer as it is built at the BMW Group plant in Leipzig, Germany.
Mini Cooper S price could reduce in the coming days
India-UK free trade agreement could benefit Cooper S buyers
As we’ve reported before, some UK-made models that are imported to India could see a price reduction with the recently signed India-UK free trade agreement. As per the FTA, India will reduce tariffs on “high-end cars” imported from the UK from the previous 100 percent to just 10 percent. However, there is much that still needs to be clarified by both governments and that has led to buyers being unsure of making their purchase. British brands in India like Mini and JLR are seeing fewer enquiries as customers are waiting to see exactly what it means for them. The Mini Cooper S price protection program should help ease some of those uncertainties.
Also see:
Volkswagen Golf GTI vs Mini Cooper S: Specifications comparison
