Golden Goose is embarking on a new phase of global growth with the entry of the Chinese fund HSG as the new majority shareholder of the luxury sneaker brand. The transaction, announced in December 2025, has met all the conditions for completion, including obtaining the necessary regulatory approvals.
The investment, the financial terms of which have not been disclosed, also involves Temasek and its subsidiary True Light Capital as minority shareholders. Permira will also remain in Golden Goose’s capital as a strategic minority shareholder.
Silvio Campara will continue to lead the brand’s operations, retaining his role as CEO alongside the current management team. Marco Bizzarri, a non-executive board member since April 2024, has assumed the role of non-executive chairman. The former Kering (Gucci and Bottega Veneta) will play a central role in the brand’s development and in advancing its innovation strategy.
“Today marks the beginning of an exciting new chapter for Golden Goose. We are delighted that HSG and Temasek are joining us as strategic partners. We look forward to benefiting from their extensive experience in the international development of luxury brands and in accelerating innovation, as we strengthen our global ambitions and bring Golden Goose to more and more dreamers around the world,” said Campara.
Golden Goose’s revenue has risen in just a few years from 266 million (fiscal year 2020) to 734 million in 2025. The positive trend continued in the first quarter, which closed with year-over-year growth of 10% to 173.2 million, driven by strong performance across all geographic regions.
“What Silvio and his extraordinary team have achieved over the past six years is truly remarkable. The team has accelerated the brand’s DTC model, transforming it into a powerful growth engine, and has expanded the store network to 232 locations across EMEA, the Americas, and APAC,” noted Francesco Pascalizi and Tara Alhadeff, partners at Permira.
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